Managing Bad Press - Insights and Strategies Series

Maria Deveson-Crabbe shares a tragic case study and dives into the powerful lessons she learned from it regarding the management of the press and media.

Key Learning Points
Maria Deveson-Crabbe draws learning from a powerful and tragic case study.
•    Managing the media
•    Turning it around
•    Crisis management strategy

Crises can have a long lasting impact on a business, sometimes sending it spiraling into disaster in a short space of time. This program helps senior leaders consider the impact of bad press, a crisis or a product delivery disaster. By analyzing these case studies, business leaders can proactively prepare strategies for their organizations.

Target Audience
Executives and Managers

This program is one of the Insights and Strategies Series, featuring psychologist Eve Ash interviewing a range of experts and business leaders who share their experiences and practical strategies for achieving best practice.