Increasing Website Traffic - Insights and Strategies Series

Learn strategies from successful business entrepreneur Pete Williams as he discusses in detail his proven methods for developing a clear Call-to-Action (CTA) and how to utilize Google AdWords and Analytics to increase traffic, opt-ins and conversions.

A powerful program to help managers and teams review their financial success and implement strategies to improve, even when times are tough. Especially useful for business owners and those considering growing a franchise or whose business interactions online needs a boost.

Pete Williams shares strategies for building your website traffic. Key points covered:

•    How do your customers find you?

•    Google Adwords

•    Search engine optimization 

•    Demographic search strategies

•    Increasing opt-ins & conversions

•    What is your target landing page?

•    A call to action

•    Google analytics 

•    Conversion is the objective

Target Audience

Executives and Managers

This program is one of the Insights and Strategies Series, featuring psychologist Eve Ash interviewing a range of experts and business leaders who share their experiences and practical strategies for achieving best practice.