The Lean Startup
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The Lean Startup

How Constant Innovation Creates Radically Successful Businesses

Updated Nov 17, 2020

The Lean Startup (2011) helps start-ups and tech companies develop sustainable business models. It advocates continuous rapid prototyping and focusing on customer-feedback data.

The method is based on the concepts of lean manufacturing and agile development, and its efficacy is backed up by case studies from the last few decades.