The education industry provides its students with the knowledge and skills to adapt to a continually changing working world. The industry consists of an expanding array of organizations that seek to provide lifelong learning to its customers. These organizations include traditional colleges and universities as well as companies focused on training and development for clients that range from an individual learner to global corporations. As a whole, the industry is responsible for training individuals of all ages to learn new skills, obtain employment, and spur economic growth, by delivering education in traditional classroom settings or via distance training over the Internet. The education industry must adapt to the challenges of containing costs, differing views on standardized learning, competing for students, and adapting to changing economic needs. Industry players adopt unique strategies to overcome these challenges by forming education partnerships, adapting to new technologies, and developing customized and personalized learning programs. This course is designed to help learners understand key concepts, terminology, issues, and challenges associated with the education industry, and strategies employed to meet some of those challenges. It will identify the main sectors of the education Industry and its business drivers, and review the key aspects of the industry business model, its competitive environment, and the current trends in the industry. This course was updated in 2015.
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