Welcome to "Prospecting by Phone: The Four-Minute Call," the sixth video lesson of nine in the "Selling at a Distance" sub-series, "Prospecting by Phone." Some people think that cold calling can be intimidating, exhausting, or out of date. In this series, you will learn different strategic guidelines and tips for becoming effective at prospecting by phone. While there are some proven basics for success, no single process works for everybody! This video lesson covers the three call sections, taking action, and the four-minute call flow with your prospect.