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Leadership and Change: Creating a Case for Change (Part 4 of 9)
Biz Library
Updated Sep 04, 2018Welcome to "Leadership and Change," a video course meant to teach you how to lead your organization in a way that supports change. This video lesson, "Creating a Case for Change," is the fourth in a series of nine. From it, the viewer will learn the three components for building a case for change: creating a sense of urgency, appealing to the logical side of the brain, and appealing to the emotional side.
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