How To Respond To: “Why Should I Buy From You?”

When you are conducting a sale, a question that you often hear is "why should I buy from you?" If the prospect sees no difference between your product and your competitor's, this can be hard to respond to. Learn how to answer this question properly with this session.

This microlearning course comes with additional materials to help you implement the learning, including three key actions to take, a blueprint for self-coaching, and a simple infographic to remember the main points.