Focus Groups Pros and Cons
Video

Focus Groups Pros and Cons

Pearls Of Wisdom
Updated Jun 04, 2018

Course description

Focus groups are a popular way of getting feedback from stakeholders. This video covers the situations where you might want to use a focus group and covers focus group positives and negatives to ensure you get the results you need.

Learning outcomes

  • State what a focus group is
  • List the pros and cons of focus groups