Different Buyer Types Part 2 - Theorist & Pragmatist

To be most effective in sales, you need to present information to the buyer in a way that communicates best with them. In this lesson, you will learn about two of the four main buyer types - the Theorist and the Pragmatist - and how they like to receive information.

This microlearning course comes with additional materials to help you implement the learning, including three key actions to take, a blueprint for self-coaching, and a simple infographic to remember the main points.