Communications, Promotion, Advertising, and PR

Welcome to the “Communications, Promotion, Advertising, and PR” video lesson meant to explain the marketing subcategories of communications, promotion, advertising, and public relations and what sets them apart from each other. This lesson is the second of five in the “Intro to Marketing” video course, which covers the basic principles of marketing. This lesson outlines the importance of different aspects of marketing and provides information on what each subcategory does to facilitate marketing goals.