07. Managing an Enterprise Account: Finding Unmet Needs
Interactive

07. Managing an Enterprise Account: Finding Unmet Needs

ej4
Updated Apr 29, 2020

The MOST important part of the sales call is finding your customer's unmet need. Until there is an unmet need, you've got nothing to sell. Remember, without a need, don't proceed. What's the most important and effective way to find an unmet need? You ask questions. But what questions are the right ones and which are the wrong ones? We've got the answers in this course.